CVBs Bring Massive Value

As a Senior Sales Manager with the Greater Lansing CVB, I bring some unique insight to the position. Prior to my most recent meeting planning role with a state association, I spent 13 years in the hotel industry. Over the course of that time, I was a sales manager for Marriott hotels in 3 different large cities. At every stage of my career I have seen the value in partnering with Convention and Visitor Bureaus (CVBs) to help bring meetings and events to those cities by participating in sales missions and site visits. I loved my CVB’s as a hotelier, but I had not yet learned how much more they would do for me later in life as a meeting and event planner…

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